Did you know the urban marketplace continues to expand across  the globe?

• For the first time in history more people now live in urban areas than rural 
• Every major consumer trend for the past 50 years has emerged from the urban marketplace
• Hawaii is the most urbanized state in the union
• Diverse U.S. cable audiences are leading the way in the post-modern age

If your company or organization needs to identify and tap new market segments -- you must first understand those markets in the urban marketplace. Many diverse, multicultural and minority groups in the U.S. and from around the world are growing exponentially in urban environments. 

The urban marketplace represents one of the most lucrative, multicultural and untapped new markets for doing business globally and in the U.S. today -- because if you are missing the urban market right next door -- how well are you doing globally?

W.G. Smith has been providing world-class urban market research, multicultural marketing, media, and trend analysis for Top 25 U.S. companies for over a decade.  Our urban marketing insights have been published in numerous textbooks, magazines, trade journals, and quoted in the New York Times.

The Urban Market Report:  A Tapestry of Media & Life® is our syndicated report. Some of the urban market trends we follow in the Urban Market Report: A Tapestry of Media & Life® include: media, banking, music, technology, clothing, consumer goods, and travel -- just to name a few. 

With specialties in multicultural markets, urban marketing, urban marketing research, urban business and retail attitudes, we always stand at the forefront of change in urban market trends.

Contact W.G. Smith to discuss securing private, customized urban market research, management consulting and marketing services.

Willis G. Smith launched W.G. Smith & Associates as an independent research, media and consulting firm after a successful career in cable television management with Time Warner Cable in North Carolina. 

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